HIGH PROFILE

LOW PROFILE

High resources are usually required.

Low resources are acceptable.

Does not require good establishment connections

Requires good establishment connections

Usually occurs when big changes will take place.

Usually occurs when smaller changes will take place.

Usually needed when the change is perceieved as threatening.

Non-threatening change.

Needs lots of time for the main election campaign.

Don't need a lot of time.

Usually quite controversial.

Not usually controversial.

Consensus not necessary; just a majority.

Consensus necessary.

Educational.

Not very educational.

Need a real strong organization or a coalition.

Can be done with very few, but well connected, people.